Byrds Group employee watering large yellow flowers

Meet the Team - Whitney Byrd, Director of Marketing

01.20.2022


Happy Thursday! I'm Whitney Byrd, the Director of Marketing and I am usually behind the scenes for our marketing and social media efforts. To tell you that this is awkward for me, is an understatement! I've introduced you to almost every other member of our team so now, it's my turn.

My love for business and marketing began in high school. Mrs. Herbster, my DECA advisor was instrumental in my desire to pursue marketing as a career. While in college, I worked for The Byrd's Group as an administrative assistant and had the opportunity to learn incredibly valuable professional (and personal) skills from our team.

In 2009, I moved to Northern Virginia and pursued a wonderful career in healthcare marketing. I spent 10 years incorporating my love for people - providing them the best care possible and alongside the best team possible - with my growing business development knowledge. In 2020, I moved back to the Charlotte area and now focus on recruitment and brand marketing for our team. (We're hiring! Come join us!!)

"People ask why I made such a drastic career change from healthcare to landscaping. In reality, there's not much difference in my positions - they're both about the people. The people at The Byrd's Group are precious to me and I am thankful for the opportunity to utilize the skills I've developed elsewhere, to recognize their excellence and support their growth. Today, I have the opportunity to work alongside my grandfather and my dad, investing in the company that has supported our family since before I was born."

I have two great kids and spend most of my time cheering for my son, Dillon's football team, and taking "art lessons" from my daughter, Blair. I'm thankful to be back in the Charlotte area and close to my sweet family! I am passionate about my faith, strong coffee, authentic tacos, and especially Christmas!

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